From 1 pilot club to 100 in 12 weeks.
A fitness franchise, one agent script in every club and no work left to the clubs: CallShift built the marketing and sales templates once, then deployed them across the network and keeps them up to date, in French and Spanish.
OnAir FitnessFitness franchise · 100 clubs

What changed, in figures.
100clubs on the same script, 12 weeks after the pilot club
- 1script in every club, maintained by CallShift
- 2languages: French and Spanish
- 0effort at club level
OnAir Fitness rollout figures, not a contractual commitment.
Where they started.
OnAir Fitness is a fitness franchise of 100 clubs, and the voice agent was a marketing decision: the same marketing and sales scripts in every club, in French and Spanish.
The clubs were not to do the work: no setup and no upkeep at club level, with GDPR support for the whole network.
What runs in production.
- Model
- Multi-entity, done-for-you: CallShift deploys and maintains
- Scripts
- Marketing and sales templates, shared by every club
- Calls
- Part of the inbound and outbound calls of the clubs
- Rollout
- 1 pilot club, then 100 clubs in 12 weeks
- Languages
- French, Spanish
- Compliance
- GDPR support included
- Club effort
- None
One club first, then the whole network.
One pilot club
The marketing and sales templates are built and tuned on a single club.
The network
The same script rolls out club by club: 100 clubs in 12 weeks.
Kept up to date for every club
CallShift maintains the shared template: an improvement validated on one club reaches all the others, with no redeployment.
What stays with the clubs.
| Task | Who does it |
|---|---|
| Build the marketing and sales templates | CallShift |
| Deploy them in every club | CallShift |
| Keep them up to date | CallShift |
| Set up or maintain anything at club level | No one at club level |
| Decide the scripts and the rules | OnAir Fitness |
From the people who run it.

CallShift lets us automate part of our inbound and outbound calls, which really takes the load off our staff day to day. Maxime and his team are always very responsive and attentive 👌🏻
Why they chose CallShift
The multi-entity, done-for-you model and the GDPR support decided it: the templates are deployed and kept up to date for the clubs, not by them.
Recognise yourself?
- You run a network: clubs, agencies, franchises or branches.
- You want one script everywhere, set up once.
- Your sites have no time to set up or maintain anything.
Another need? Another case.
See it on your own calls.
Book a call with a voice AI engineer: we start from your real call flows and show you the agent, the architecture and the numbers that fit them.
